Renzo Chiesa, Photographer of Music

One of the most iconic images in Italian music history: Lucio Dalla on the cover of his 1980 album Dalla, photographed by Renzo Chiesa. A wool hat, round glasses, and an upward gaze—this unforgettable shot became the center of a lengthy legal battle and is now the focus of Renzo Chiesa / Chiesa Renzo, a documentary by Paolo Boriani. Premiering on November 16, 2024, at 4:00 PM at Nuovo Cinema Aquila in Rome, as part of the Rome Independent Film Festival (RIFF), the film takes viewers on a journey through music history, as seen through the lens of a photography master.

Renzo Chiesa’s iconic eye returns to the spotlight with Shot of Love, an unmissable exhibition opening on November 21 at 3:00 PM at Photosquare, Milan Malpensa Airport. As part of Milano Music Week, the exhibition celebrates the energy and intensity of music through Chiesa’s lens, capturing timeless moments of legendary artists. A visual journey that transforms photography into rock poetry.

Last March, Chiesa was also featured in an exhibition at Ian Art Gallery - Milan, an innovative phyrtual | phygital | clHub dedicated to art, culture, and spirituality.

For a Future Without Type 1 Diabetes: Italian Diabetes Foundation Takes to the Streets

On World Diabetes Day, November 14th, more than 400 volunteers will gather across 50 Italian cities to raise awareness and funds for Type 1 diabetes research in collaboration with federated associations under Diabete Italia.

Key Highlights:

• 400+ Volunteers Across Italy: FID volunteers, along with those from Diabete Italia’s federated associations, will be present in major Italian squares on November 16-17 to inform citizens about Type 1 diabetes and collect donations for research.

• 50 Cities Nationwide: Full list available on the FID website here.

• A Commitment to Research and Awareness: FID supports groundbreaking research and strives to educate the public about this lesser-known autoimmune disease.

  
  

Support Research and Spread Knowledge: Make a Donation Donating to FID is an investment in a future free from Type 1 diabetes. Even small contributions are vital for advancing scientific research and improving the lives of those affected by this autoimmune disease. Visit our stands to purchase high-quality, solidarity products such as artisanal “PanettUNO” and delectable “TartufUNO” truffles—ideal for holiday gifting with a purpose.

About the Italian Diabetes Foundation (FID) Founded in 2009, FID is the only organization in Italy entirely devoted to raising funds for Type 1 diabetes research. Run by individuals affected by the disease, FID independently allocates resources to leading research institutes and universities. In addition to funding research, FID actively engages in raising awareness and providing support to individuals and families dealing with Type 1 diabetes.

For more information, visit our website: www.fondazionediabete.org.

What is Type 1 Diabetes? Often mistaken for the more prevalent Type 2 diabetes, Type 1 diabetes is an autoimmune disease caused by the immune system attacking insulin-producing beta cells in the pancreas. Unlike Type 2, its origins remain unclear, and it is neither preventable nor curable. Current treatment involves lifelong insulin injections, which require careful self-management due to the complex factors influencing insulin needs.

Despite advances in treatment technologies, Type 1 diabetes remains a challenging, incurable condition that often develops in children, with around 200,000 to 300,000 cases in Italy. Research continues to improve lives, but only a definitive cure can bring true relief.

Swiss Winter Village Brings Alpine Atmosphere to Milan’s Piazza Gae Aulenti

Switzerland has made an intriguing appearance in Milan’s Piazza Gae Aulenti, offering city dwellers a chance to experience a slice of Alpine life without leaving the urban landscape. The initiative, which features a synthetic ski slope and Swiss-themed installations, blends tourism promotion with public engagement in one of Milan’s most modern and dynamic settings.

A Taste of the Alps in the City

At the center of the installation is a light-up “Switzerland” sign accompanied by an array of deck chairs in shades of red and pink. Visitors are drawn to the synthetic slope, where they can try their hand at activities like tubing, under the watchful guidance of Swiss representatives. While the temporary attraction may seem playful, it serves a broader purpose: showcasing Switzerland’s renowned winter tourism.

The setup, with its juxtaposition of Alpine imagery against Milan’s futuristic skyline, creates a striking scene. It’s a calculated move to capture attention in a bustling city square frequented by locals and international tourists alike.

A Strategic Approach to Tourism Promotion

The decision to stage this event in Milan reflects a focused strategy by Switzerland’s tourism board. Milan, as a major European hub for business, fashion, and tourism, provides an ideal platform to reach a wide audience. Through this event, Switzerland seeks to remind Italians and visitors of the proximity and appeal of its winter destinations, such as the slopes of Davos or the picturesque town of Interlaken.

While the event invites attendees to participate in activities and enjoy a moment of leisure, its ultimate aim is clear: to encourage travel to Switzerland during the winter season. By creating a physical presence in Milan, the campaign effectively bridges the gap between urban life and the promise of an Alpine escape.

Choosing Gae Aulenti

Piazza Gae Aulenti, known for its contemporary architecture and steady foot traffic, offers a fitting stage for such an initiative. The location is emblematic of Milan’s modern identity, attracting a mix of professionals, families, and tourists. The Swiss installation offers a visual and experiential contrast to the surrounding environment, providing a brief but impactful reminder of the natural beauty and recreational opportunities Switzerland has to offer.

A Broader Cultural Exchange

Beyond its promotional goals, the event highlights the cultural and geographical closeness between Switzerland and Italy. By bringing Alpine elements to Milan, the initiative underscores the ease of access and shared history between the two neighbors. The campaign also offers a subtle nod to sustainability, with the synthetic slope and temporary setup minimizing the environmental impact typically associated with large-scale tourism events.

A Reserved Success

While it remains to be seen how many will book their next winter holiday in Switzerland as a result of this initiative, the installation succeeds in creating a distinctive presence in one of Milan’s busiest districts. It demonstrates how tourism boards can adapt to urban environments, crafting campaigns that engage audiences directly and imaginatively.

For now, Piazza Gae Aulenti offers Milanese residents a brief Alpine escape, providing a refreshing diversion in the heart of the city.